September 2025 marks an important milestone in the Indian electric vehicle (EV) market. With several exciting new electric cars making their debut, the EV landscape is evolving rapidly. Key launches by VinFast, Mahindra, and Maruti Suzuki are bringing cutting-edge technology, improved range, and competitive pricing to Indian consumers, making EVs a practical and attractive option for many.
This month is crucial as it showcases the shift towards electric vehicles with models catering to various segments – from compact SUVs to premium electric cars. These EVs not only feature modern design and superior technology but also address pressing concerns like range, charging convenience, and affordability.
VinFast VF6 and VF7: Vietnam's Electric SUVs Enter India
VinFast made headlines with the launch of its VF6 and VF7 models on September 6, 2025. The VF6 is a compact SUV offering a modern, sleek design, equipped with a 59.6 kWh battery delivering around 410 km of range. It features advanced tech such as a 12.9-inch infotainment touchscreen, heads-up display, and driver assistance systems, all packed in a vehicle competitively priced between ₹20-25 lakh.
The VF7 steps into the premium segment with stronger performance and luxury touches, sporting a larger 70.8 kWh battery and AWD options. It produces up to 354 PS and offers an estimated range over 430 km. Its spacious, leatherette-trimmed cabin with premium features and panoramic sunroof adds to its appeal for buyers seeking performance and comfort.
VinFast’s entry represents fresh competition for established players, offering strong value backed by local assembly in Tamil Nadu, which helps with pricing and quicker deliveries.
Mahindra BE 6 and XEV 9e: Continued Market Success
Mahindra continues to lead in the Indian EV market with the BE 6 and XEV 9e, which together achieved over 10,000 bookings within just 70 days of availability. The BE 6 impresses with a sporty coupe-SUV design, dual large digital displays, and advanced safety features. It offers two battery options-59 kWh and 79 kWh-with claimed ranges up to 683 km, combined with strong acceleration and fast charging.
The XEV 9e caters to buyers looking for luxury electric SUVs without the luxury price tag. Equipped with triple large digital screens, premium sound system, driver monitoring, and Level-2 ADAS, it matches performance-minded buyers’ expectations with a range between 540 to 660 km.
Mahindra’s success lies in its competitive pricing (starting ₹18.9 lakh) and rich feature sets, making electric vehicles desirable and accessible to more Indian buyers.
Maruti Escudo (Victoris): Arena Network’s New Premium SUV
Launching on September 3, 2025, the Maruti Escudo (Victoris) SUV expands Maruti's reach with premium features through its Arena sales network. Positioned between the Brezza and Grand Vitara, it offers Level-2 ADAS for the first time in a Maruti, along with a Dolby Atmos sound system, panoramic sunroof, and a highly rated five-star Bharat NCAP safety score. The powertrain options include petrol, hybrid, and CNG variants with excellent fuel efficiency and safety features, making it a strong contender in the midsize SUV segment priced between ₹10 to 18 lakh.
Escudo aims to attract buyers seeking reliable, comfortable, and technology-packed SUVs without premium Nexa pricing, broadening the mass-market appeal for electric and hybrid vehicles.
Growing EV Infrastructure and Market Implications
The expansion of charging infrastructure in India supports these EV launches with over 10,000 charging points accessible via apps. Fast-charging capabilities reduce downtime, making EVs practical for daily use and long-distance travel alike.
August 2025 EV sales surged past 17,000 units-more than doubling compared to the previous year—highlighting the rapid adoption of this technology. Major manufacturers like Tata Motors, MG, and Mahindra dominate while newcomers like VinFast bring fresh choices. Competitive pricing and rich feature offerings across models ensure the Indian EV market remains vibrant and growing.
Conclusion: India’s EV Future is Bright
The electric vehicle launches in September 2025 carry massive significance for India’s automotive future. VinFast’s aggressive entry, Mahindra’s ongoing innovation, and Maruti’s expansion into premium SUVs collectively illustrate a maturing market ready for wider EV adoption.
With strong sales, improved technology, accessible pricing, and supportive infrastructure, these new vehicles mark India’s decisive move towards sustainable mobility. As the sector grows, consumers benefit from more choices, better features, and stronger value, setting the stage for an electric future that's here to stay.
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